how-to guide
How to Add a Meta Description in WordPress (Yoast/Rank Math)
Write the short summary that shows up under your page's title in Google search results.
A meta description is the short snippet of text that often appears under your page's title in search results. It doesn't directly boost rankings, but a good one is often the difference between someone clicking your result or a competitor's.
Steps
- Install and activate an SEO plugin if you haven't already — Yoast SEO and Rank Math are the two most common.
- Open the post or page you want to edit and scroll down to the plugin's SEO panel below the content editor.
- Find the "Meta description" or "SEO description" field.
- Write one or two sentences summarizing the page and, where it fits naturally, include the main phrase someone might search for.
- Keep it under about 155-160 characters so it doesn't get cut off in search results.
- Update the post to save.
ask datanephew
What if I have hundreds of old posts with no meta description?
Ask datanephew to find which of your pages are missing one, starting with your highest-traffic pages — that's a much better use of time than rewriting all of them at once.
Does a better meta description improve my ranking?
Not directly — Google doesn't use it as a ranking factor. But a compelling one improves your click-through rate, and pages that get clicked more can indirectly perform better over time.