Financial Products & Services Advertising Rules
Financial ads can't hide costs, and some financial products need certification before they can run at all.
What it means
Ads for financial products and services can't mislead, and specifically can't omit or obscure charges like interest rates, fees, and penalties. Some financial products (like certain crypto or lending offerings) additionally require Google certification before they're allowed to run.
Why it matters
If a financial-services ad gets disapproved, the two most common reasons are missing/unclear cost disclosures in the ad or landing page, or running without a certification the product category requires. Checking which applies tells you whether the fix is copy or paperwork.
ask datanephew
Why did my financial-services ad get disapproved?
Ask datanephew to pull the specific policy reason cited. It usually points to either an unclear disclosure in your ad or landing page, or a missing certification for the product category.